The quality of saffron supplied by the cooperatives is sometimes not clearly determined, which makes sales harder in particular on added value markets. That is why the work of Fatima-Zahra and An is important as part of a quality assessment system.
Located in the ‘Maison du safran’ in Taliouine, near the saffron fields, the laboratory that Fatima-Zahra and An have made operational is a first in Morocco because it is so nearby and its services are affordable. No need to run to Agadir or another city to run the tests.
Taste, smell, colour, humidity, volatility… All these criteria determine the quality of the product. In 2016, 84% of saffron samples were classified category 1 (out of 3). Thanks to this quality assessment system, which is based on physical and scientific criteria that are internationally recognised (ISO 3632-1-2011), the price paid to producers depends on the category of the saffron delivered. Soon, this reflects also in the sales prices of saffron sold to consumers as a range of products with varying prices – depending on quality – is available.
This system urges producers to improve the quality of their product so they obtain a better price. But they still need to get to know the ins and outs of the system...